If your network was money, how much would it be worth?
An interesting question in a time where serious value is placed on our virtual contacts. The true value of our contacts is priceless for some, and cheaper than watered down Mexican beer for others.
In a recent post I discussed the importance of virtual ettiquette and it’s importance as we rely more on social networks and virtual communications. The question now becomes, what are these contacts worth to me now that I have them?
If you truly spent time developing your network, then you will be amazed at what you can leverage from it. If you’re looking for a job, perhaps you’re looking for advice, or if you’re looking to meet up for an event or project, your network will more than likely be filled with people you find a close connection with both personally and professionally.
As your networks grows you can then become a hub for others to utilize when they in turn need assistance finding direction. Your ability to network for yourself and connect others establishes a sort of currency within the social networks. True understanding in the value of your networks can make you “profitable” in your relationships.
Chris Brogan, a marketing guru in his own right (but don’t tell him I said that, he might think guru too big of a compliment), as written articles on this same topic here and here. You can even place an actual price tag on your network by using My Network Value.
No matter the value of your network, respect it. Like money, your social currency can make or break you.
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